Industrial Design

By focusing on what only needs to be in the design, makes good design, good.

Industrial Design

By focusing on what only needs to be in the design, makes good design, good.

About

Ontic.id an industrial design studio - with expertise in human-centric design & manufacturing techniques. From initial sketch to tooling, we have the ability to see-throughout the complete process to help you launch your idea into the marketplace.

works

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Industry Experience

01.2007

/

08.2010

INDUSTRIAL DESIGN - BA HON.

MONASH UNIVERSITY

Industrial Design Course specialising in Transport Design 4th year

01.2007

/

08.2010

INDUSTRIAL DESIGN - BA HON.

MONASH UNIVERSITY

Industrial Design Course specialising in Transport Design 4th year

01.2011

/

05.2013

GRADUATE SURFACE DESIGNER

FORD MOTOR CO.

Starting as one of two university graduates for 2011, interesting projects quickly gave me the skills to become a valued member of the team.

01.2011

/

05.2013

GRADUATE SURFACE DESIGNER

FORD MOTOR CO.

Starting as one of two university graduates for 2011, interesting projects quickly gave me the skills to become a valued member of the team.

05.2013

/

6.2016

SURFACE DESIGNER

VOLKSWAGEN AG

Working in the Advanced Concept Car team, understanding of design proportions and real world build applications for show cars and/or production vehicles.

05.2013

/

6.2016

SURFACE DESIGNER

VOLKSWAGEN AG

Working in the Advanced Concept Car team, understanding of design proportions and real world build applications for show cars and/or production vehicles.

06.2016

/

07.2023

SENIOR SURFACE DESIGNER

FORD MOTOR CO.

Upon returning to Ford from Europe in 2016, I joined the newly established International Design Centre, where I was assigned to the China Design Team, leveraging my prior international experience at Volkswagen

06.2016

/

07.2023

SENIOR SURFACE DESIGNER

FORD MOTOR CO.

Upon returning to Ford from Europe in 2016, I joined the newly established International Design Centre, where I was assigned to the China Design Team, leveraging my prior international experience at Volkswagen

08.2023

/

05.2025

LEAD PERIPHERY SURFACE DESIGNER

FORSEVEN / MCLAREN

Currently on NDA

08.2023

/

05.2025

LEAD PERIPHERY SURFACE DESIGNER

FORSEVEN / MCLAREN

Currently on NDA

Service

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Cross-disciplinary expertise of design and manufacturing has been developed through over a decade of industry experience, including work with McLaren Automotive, Volkswagen AG, and Ford Motor Company, Design Anthology (AUS), various architects, as well as the in-house design and manufacture of high-quality furniture and lighting in Australia since 2017.

Cross-disciplinary expertise of design and manufacturing has been developed through over a decade of industry experience, including work with McLaren Automotive, Volkswagen AG, and Ford Motor Company, Design Anthology (AUS), various architects, as well as the in-house design and manufacture of high-quality furniture and lighting in Australia since 2017.

Cross-disciplinary expertise of design and manufacturing has been developed through over a decade of industry experience, including work with McLaren Automotive, Volkswagen AG, and Ford Motor Company, Design Anthology (AUS), various architects, as well as the in-house design and manufacture of high-quality furniture and lighting in Australia since 2017.

DESIGN THINKING

DESIGN SKETCHING

PROTOTYPING

3D SCANNING

3D RENDERING

3D MODELLING / SOLID / NURBS / POLY

SOLID / NURBS / POLY

Process

04

03

02

01

02

03

04

Design and Execution
Creative Concepting
Strategy Development
Design Discovery

Our design process begins with a no-obligation consultation to understand each client’s objectives and identify how we can best support their vision. Once aligned, we move into design discovery, analysing the product’s unique attributes, target audience, and position within the market.

04

03

02

01

02

03

04

Design and Execution
Creative Concepting
Strategy Development
Design Discovery

Our design process begins with a no-obligation consultation to understand each client’s objectives and identify how we can best support their vision. Once aligned, we move into design discovery, analysing the product’s unique attributes, target audience, and position within the market.

04

03

02

01

02

03

04

Design and Execution
Creative Concepting
Initial Development
Initial Development

Collaboratively working with you to define clear objectives aligned with your business goals. Together, we establish a strategic plan outlining the timeline, key milestones, and deliverables for full transparency. This phase includes initial sketches and 3D models, presented with key insights and considerations, typically completed within 2–4 weeks.

04

03

02

01

02

03

04

Design and Execution
Creative Concepting
Initial Development
Initial Development

Collaboratively working with you to define clear objectives aligned with your business goals. Together, we establish a strategic plan outlining the timeline, key milestones, and deliverables for full transparency. This phase includes initial sketches and 3D models, presented with key insights and considerations, typically completed within 2–4 weeks.

04

03

02

01

02

03

04

Design and Execution
Design Refinement
Strategy Development
Design Refinement

Design refinement is a critical phase in the development process where concepts are rigorously tested for feasibility and real-world performance. This stage focuses on materials, functionality, packaging, and ergonomics, ensuring the design can transition from concept to production. Prototyping, 3D printing, and CNC machining are employed to produce physical models for evaluation, validation, and hands-on review.

04

03

02

01

02

03

04

Design and Execution
Design Refinement
Strategy Development
Design Refinement

Design refinement is a critical phase in the development process where concepts are rigorously tested for feasibility and real-world performance. This stage focuses on materials, functionality, packaging, and ergonomics, ensuring the design can transition from concept to production. Prototyping, 3D printing, and CNC machining are employed to produce physical models for evaluation, validation, and hands-on review.

04

03

02

01

02

03

04

Final Design
Creative Concepting
Strategy Development
Final Design

Our comprehensive design package includes manufacture-ready 3D files in any required format, photorealistic renderings, exploded assemblies, and custom presentation materials — providing your pitch deck with the clarity and impact needed to engage and impress stakeholders.

04

03

02

01

02

03

04

Final Design
Creative Concepting
Strategy Development
Final Design

Our comprehensive design package includes manufacture-ready 3D files in any required format, photorealistic renderings, exploded assemblies, and custom presentation materials — providing your pitch deck with the clarity and impact needed to engage and impress stakeholders.

Process

04

03

02

01

02

03

04

Final Design and Execution
Design Refinement
Initial Development
Design Discovery

Our design process begins with a no-obligation consultation to understand each client’s objectives and identify how we can best support their vision. Once aligned, we move into design discovery, analysing the product’s unique attributes, target audience, and position within the market.

Collaboratively working with you to define clear objectives aligned with your business goals. Together, we establish a strategic plan outlining the timeline, key milestones, and deliverables for full transparency. This phase includes initial sketches and 3D models, presented with key insights and considerations, typically completed within 2–4 weeks.

Design refinement is a critical phase in the development process where concepts are rigorously tested for feasibility and real-world performance. This stage focuses on materials, functionality, packaging, and ergonomics, ensuring the design can transition from concept to production. Prototyping, 3D printing, and CNC machining are employed to produce physical models for evaluation, validation, and hands-on review.

Our comprehensive design package includes manufacture-ready 3D files in any required format, photorealistic renderings, exploded assemblies, and custom presentation materials — providing your pitch deck with the clarity and impact needed to engage and impress stakeholders.

Process

04

03

02

01

02

03

04

Final Design and Execution
Design Refinement
Initial Development
Design Discovery

Our design process begins with a no-obligation consultation to understand each client’s objectives and identify how we can best support their vision. Once aligned, we move into design discovery, analysing the product’s unique attributes, target audience, and position within the market.

Collaboratively working with you to define clear objectives aligned with your business goals. Together, we establish a strategic plan outlining the timeline, key milestones, and deliverables for full transparency. This phase includes initial sketches and 3D models, presented with key insights and considerations, typically completed within 2–4 weeks.

Design refinement is a critical phase in the development process where concepts are rigorously tested for feasibility and real-world performance. This stage focuses on materials, functionality, packaging, and ergonomics, ensuring the design can transition from concept to production. Prototyping, 3D printing, and CNC machining are employed to produce physical models for evaluation, validation, and hands-on review.

Our comprehensive design package includes manufacture-ready 3D files in any required format, photorealistic renderings, exploded assemblies, and custom presentation materials — providing your pitch deck with the clarity and impact needed to engage and impress stakeholders.

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